Ethnomagic Going Global

Baul fashion
Bauls in London
Chau Fest
Colours of Spring
Global Gorbhanga
Goan Rhapsody
Sufi Swerlings
The inaugural -Sufi Sutra
The World Of Patachitra

EGG targets promoting culture for employment, growth and sustainable development of Baul, Fakiri, Chau, Gambhira, Domni and Patachitra artists

Location                      : India and UK
Project Partners         : International Institute for Culture, Tourism and Development (IICTD) under London Metropolitan University www.iictd.org
                                     Planet Art Exchange (PAX) www.paxrepublic.net
Key associate               : UNESCO India, (www.unesco.org/en/newdelhi)
Duration                      : Two Years

Highlights

Innovating New productions

Exchange with Western Contemporary artists and Local artists

Creating a bridge
between growth of folk heritage tourism and
equitable growth of
local people.

Access to low cost
health insurance for the folk artists and their families

Reaching out to the
National and global
audiences for showcasing the rich folk art forms

Improved infrastructure
in the form of resource centers. Instruments and costumes

Preservation of
oral traditions

Helping Artists to make their own products

Attending International
workshops/Festivals

Providing benefits from sale of live or recorded performances directly to the artists

Objectives

Preserving living heritages like performing arts, oral traditions and rituals
Promoting cultural diversity
Facilitating inter-regional exchange, collaboration and partnerships
Raising awareness on the role of culture in social inclusion and economic empowerment

Participation

Six districts of the eastern Indian state of West Bengal, namely, Malda, Purulia, Bankura, Paschim (West) Medinipur, Purba (East) Medinipur and Nadia.
The direct beneficiaries of the action are 3200 folk artists who have formed 233 self help groups (SHG) including 1837 Chhau dancers, 468 Jhumur dancers and singers, 310 Patuas, 270 Bauls and Fakirs, 181 Gambhira and 134 Domni performers. These SHG members are also the key stakeholders in the project.

The Folk Form

Chhau is a vigorous form
of mask dance and drama
popular in the Chotonagpur area in Eastern India

Patachitra are scroll
paintings of Bengal. The
scrolls depict stories from
epics and mythology and
are accompanied by
songs

Jhumur is a popular form
of folk song and dance
prevalent in Bengal,
Bihar, Jharkhand and
Orissa

Gambhira is a folk form
of Malda region of West
Bengal traditionally
performed during the
Gambhira (Shiva) Festival.

Baul and Fakiri music is
a rich, vibrant and living
folk heritage of Bengal

Domni is a form of folk
drama popular in Malda
district of West Bengal

Our Journey

EGG builds upon the observed best practices and learning of our past five years of experience of reviving and revitalizing performing folk art traditions as means of sustainable income generation for livelihood.
The journey of five years encapsulated

Empowering the local folk artists to become cultural entrepreneurs
Developing partnerships with a wide cross section of stakeholders.
Economic Development of the host communities
Conservation of their art, culture and natural environment and in the process lead to upholding of their rights and identities.

Recent Events

Article in International Journal of Intangible Heritage

http://www.ijih.org/101_web/main.jsp

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Opportunities For Students

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